Star Seeders is a brand for festivals/raves and for people who live between nature and the city — between spirit and matter.
The sunglasses are a “gateway”: you put them on, and you enter a higher dimension.
Brand promise (one sentence):
The look of an alien. Everyday comfort. Dancefloor presence.
Design language: Galactic–Tribal
I wanted the shapes to feel like something that landed from another planet — but still a real product that works:
Colored lenses → frequency, mood, a night/sun vibe.
Sharp geometry / faceted surfaces → a sense of technology, armor, precision.
Ritual symmetry (the “third eye” composition) → a mystical dimension, a totem-like presence.
A dark, massive frame → presence, power, status.
Why the “third eye”?
Star Seeders’ icon is about frequency and awareness.
I chose to turn that symbol into a structural element that appears in the eyewear itself — as if you have an “extra module” above your eyes: something that signals you’re part of the tribe, and that you show up with presence.
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